TechCrunch · AI· Industry· Oct 30, 2026, 03:56 GMT+8

OpenAI-backed Thrive Holdings acquires ADT for about $7.6B in equity

Original title: OpenAI-backed Thrive Holdings acquires ADT

Thrive Holdings has acquired home security company ADT for $10 per share, or about $7.6 billion in equity, with a total enterprise value of $15.3 billion. Thrive Holdings is a holding company spun out of Josh Kushner's Thrive Capital, with OpenAI as both a partner and investor, supplying AI models, tech, and forward-deployed engineers to its portfolio of over 75 companies. ADT will form the foundation of Thrive Holdings' smart home security business; no specific new AI-powered products were announced, only plans to invest and release new offerings.

Why it matters

The article lays out the deal terms and Thrive Holdings' model of revitalizing portfolio companies with AI, offering a useful window into AI-driven capital strategies.

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12:56 PM PDT · October 29, 2026

**Image Credits:**Timon Schneider/SOPA Images/LightRocket / Getty Images

Thrive Holdings has acquired physical security company ADT for $10 per share or about $7.6 billion in equity, the companies announced on Thursday. Beyond equity, the total enterprise value of the deal is $15.3 billion, ADT said.

Thrive Holdings is the holding company spinout from Josh Kushner’s powerhouse VC firm Thrive Capital. It also counts OpenAI as its partner, as well as an investor. The firm’s mission is to hold other companies long-term, revitalizing them with AI. Currently, Thrive Holdings holds over 75 companies, it says.

As a partner, OpenAI supplies AI models and tech as well as people, otherwise known as forward-deployed engineers, to Thrive’s companies.

Neither ADT nor Thrive announced what new AI-powered security products they will be releasing, but they did tease that the plan was to invest and release new products. “ADT will form the foundation of Thrive Holdings’ smart home security business,” the press release said.

AI-powered physical security is having a moment right now. Apple just entered the field with a new line of smart home and home security products in collaboration with LG and Schneider Electric. Amazon updated its smart home line, including new AI-powered home cameras. ADT already partners with Apple and Google and is expected to continue to do so. And who knows what the future might bring? Some startups are offering AI dog robots as roving security guards.

Note: This story was updated to include ADT’s current partnerships and to describe Thrive Holdings as a holding company.

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